项目背景
保定市大众味业有限公司坐落于河北省中部,地处北京、天津、石家庄三角地带,这里素有“京畿重地”、“首都南大门”之称。公司占地面积三十亩,拥有包括中管理人才、各类技术人员在内的员工200多名,是以调味品生产、销售、物流配送于一体的专业化、规模化的现代化食品企业。
baoding dazhongweiye limited company is located in central heibei, where is in the triangular areas of beijing,tianjin,sijiazhuang, has long been k wn as south gate of the capital.the company covers an area of 5000 mu,and has senior management personne,technical staff,etc,a total of more 200. it's a professional condiment production, marketing, logistics and distribution ,as one of the enterprises.
面临挑战
此次保定市大众味业有限公司委托先知为其做酒店词语战略及识别系统,客户希望方案能突出“承载希望,悦享生活”的品牌理念。
in the project,baoding dazhongweiye limited company authorized wewin to design logo and vi.the client has proposed to reveal the idea that with hope,and happy life.
凯发网的解决方案
先知中国为其做的酒店品牌词语战略非常符合酒店行业特点, 品牌识别系统设计主要体现了希悦酒店的高档、豪华和高品位,不论是餐具,还会是手提包、名片,都主要选用了典雅的深紫色和暗黄色,设计简洁、大气,又不失活力,给人以安恬与舒适的感觉。
wewin has done for hiyonda hotel recognition system mainly embodies the hyatt hotel's luxury, luxury and high grade, tableware, is handbags, business cards, mainly chooses the elegant purple and dark yellow, design concise, atmospheric, and vitality, give a person the sense with peaceful and comfortable.
先知品牌总顾问
阿里巴巴
韩国三星策划顾问
北京大学
清华大学
emba 授课顾问